Description As a business owner or marketing professional, you must find the most effective way to utilize your marketing budget and maximize your return on investment. While you may look at each marketing efforts separately the fact is, most of your efforts act…

Description The competition for talent is increasing on both sides of the Atlantic, so what can you do to stand out? Are you targeting the right people on the right platforms? Creating personas isn”™t just for marketing to your customers. If you want to get…